Assignment 4: Poster – Save, Prevent, Kill

Assignment: To design a poster targeted at general public, and that it conveys message through its layout.

Criteria: Final prototype to be A3 sized.

 

I had quite a few quirky themes, but I figured that they are not suitable for the general public. Ideas like saving the garlic chili sauce from Macdonald’s, or save Superman. Well, the example of aliens was given in lecture, so I suppose that was where the inspiration came from.

In the end, I decided to use a supposed restriction – we were supposed to put “Supported by the Communications and New Media programme” and the NUS logo on the poster – into a strength.

And I began to brainstorm on what kind of public service announcements would the CNM department support? That was when I hit upon an idea: Cyber-bullying.

Here is Version 1.

 

Comments from the class were generally favourable. I raised the question as to whether I should colour it and there were differing views. My second question was as divisive, whether I should change the quote in the top left corner.

I was content to leave the poster as it was initially. However, a later consultation with Ms Siti changed my mind. That, and the fact that  many of my classmates used colour to great effect (which obviously raised the bar.)

So this is the final prototype for Assignment 4.

 

I will have to admit, the quote in the corner, the poster messages, I had more elements than some of my classmates. I think while I am happy that I did not sturggle too much with multiple elements in my poster (which I suppose in communications is the logical or cognitive appeal), somehow my classmates’ posters which used emotional appeal left great impact on me too.

Hmm, NM3215 anyone?

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